Felt’s roots go back more than 20 years, to the man whose name appears on the downtube. It all started in the late 1980’s when Jim Felt, an ace motocross mechanic at the time, designed and built a triathlon bike for motocross star Johnny O’Mara. Johnny was competing in triathlons for training and asked Jim to build him a new tri bike.

That first Felt bike was a revelation. A competitive age group triathlete himself, Jim had a distinct vision of how he could improve on the current designs. He took great care to optimize the rider’s position for aerodynamics. Johnny started winning, and before long, Jim was building bikes for many of the world’s top triathletes.

Since then, the Felt brand has grown well beyond its racing roots, but the guiding principle remains the same. Every Felt bike – road or off-road, high end performance to entry level recreation – is meant to make the cycling experience the best it can be. Whether climbing the steepest peaks of the Tour de France, bombing singletrack trails, racing a first triathlon or commuting to work, each promises uncompromised performance, comfort, and efficiency.

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